SalonCentric has long supported Premiere Orlando through education, a brand expression village, and show pass sales, and recently served as presenting partner for Premiere San Antonio. Anaheim marks the next step in that growing partnership. 

WHAT:

SalonCentric brings leading beauty education and show pass sales to Premiere Anaheim for the first time. 

BRANDS EDUCATING:

Quality Touch (also exhibiting), Moroccanoil (also exhibiting), Surface Hair (also exhibiting), Bumble and bumble, QOAT, Kevin Murphy, Mizani, Pureology, Biolage, UNITE HAIR (also exhibiting) 

EDUCATORS INCLUDE:

Bumble and bumble: JuanCarlos Zazueta Torres and Ashlee Norman 

QOAT: Alfredo Lewis, Philip Wolff, and Zach Mesquit 

Kevin.Murphy: Brandi Holdaway, Carmen Waltz, and Hailey Hodapp 

Mizani: Tippi Shorter 

SHOW PASSES:

Available now via SalonCentric stores, SalonCentric.com, or SalonCentric Business Partners. Prices increase as the show approaches. 

QUOTES:
"We're excited to bring our education to Premiere Anaheim for the first time," said Dessirae Sands, VP Education Shows & Events, SalonCentric. "This expansion reflects our ongoing commitment to supporting stylists with best-in-class brand education, wherever they are." 

"SalonCentric has been an incredible partner to our shows, and we're thrilled to welcome their education programming to Anaheim as well as offer their customers the convenience of show pass sales through their business channels," said Erin McDonald, Event Director, Premiere Shows. "This partnership is a testament to the strength of our relationship and our shared goal of delivering real value to the beauty community." 

WHEN:

February 7 – 8, 2027  WHERE: Anaheim Convention Center | Anaheim, CA 

MEDIA CONTACT:

Meredith Loza, Sr. Director Marketing, Premiere Shows, Meredith.loza@informa.com